Market Solution Essay Example | Topics and Well Written Essays - 2250 words

Market Solution - Essay ExampleRecently, the organization experienced a drop in the percent prices by 10%. The organization is said to be suffering from low employee satisfaction as reported by popular media such as the seawall Street. The organization has even drawed experiencing a reducing in customer hardcorety as the organization has seen a decline in the enrollment of the customers in the satisfy program of the organization. The airlines witnessed a 20% decline in the customers enrolling in the reward program and they have started shifting towards the competitors of the airlines. The airline is even suffering from the issue of an growing in the operating costs due to increased labor and fuel cost. The organization can alter its problematic situation and can earn high profits. Its problems can help it grow and attain success they unavoidableness to carefully handle the entire problematic situation. While dealing with the issue of decline in customers, the airline needs t o distinguish between its essential customers and everyday customers. They need to provide more personalized services to certain customers which will help the airlines to master attention in the market. The customers will further help the airline in increasing their customer base. Satisfied customers will pass on satisfactory messages to former(a) consumers which will result in an increase in the customers for the airline and will further help in decreasing the overall marketing costs. One of the major changes that the airline needs to make is to change its current reward program. They can enhance their reward program by creating a program or ever-changing their current program after analyzing the programs that are created by their competitors. Altering the current reward program of the airlines will enhance customer satisfaction and consumers will start giving preference to the airlines reward program. The airline even needs to focus on how to decrease their operational costs. On e such method is the introduction of winglet which will result in decreased consumption of fuels by the aircrafts. Several problems related to the airline have been identified by the different stakeholders of the company. Stakeholder issues need to be considered while solving the issues of the company because these stakeholders lead to the success and failure of the organization. The stockholders of the organization are of the opinion that the share prices of the organization have declined very crisply and this is hampering their investments. They believe that the share prices of the organization can be increased if the organization starts satisfying customers and customer loyalty is one of the essential things that need to be created in the market for the success of the company. The management is of the idea that the organization is not completely fulfilling the needs of the consumers and once these needs are fulfilled, consumers will start becoming loyal to the organization. Emp loyees of the organization are mainly concerned about the negative reviews of the organization in the popular media. The employee union of the organization is concerned about job losses, decrease in salaries of the workers, dissatisfied workforce and they want to ensure that workers are compensated equally according to their hard work and performance. Similarly, the government and the officials